The Challenge:
The client is a very successful facilities services business that wanted more all round professionalism across the business so that it could move up to the next level. The directors identified the need for a business strategy to help provide direction and priorities to secure future profitable growth.

Advancing Business Solution:
The programme involved a full strategic review of existing clients, future target markets, the competitors, the service offered, the opportunities, the operational activities and processes, the staffing and management, the financials etc. The project was successfully completed with the completion of a new business strategy document and implementation plan, which was communicated at a mangers event.

Clients Outcome:
A strategic review, including customer survey has assisted the directors to see the business in an entirely different light. The business has successfully recruited a new management team with professional skills and experiences. New processes and practices were introduced across the business. The director team worked closer together, new contracts were won and new services introduced. The company embarked on securing Investors in People and ISO 9000 quality accreditation and new financial systems. A stronger platform has been secured for future growth.

The Challenge:
This start–up organisation was looking to exploit the opportunities in 3G mobile phone services. The business required significant funding to develop prototype demonstrations of mobile content services and win contracts. It needed to look attractive to investors – the right strategy, the right team, the right story.

Advancing Business Solution:
Working with the Managing Director and Chairman a programme was implemented to articulate the investment story, define the business plan and build the business infrastructure. Jointly we developed the initial business plan to articulate the early start up direction and business model for attracting new investors and management to this emerging mobile content technology company. The programme also involved working with the directors and management team to develop the early customer proposition and contract the initial software product development.

Clients Outcome:
The directors set up investor presentations, outlined the opportunity and company position and the business raised over £4m funding in 12 months from private investors and listed on the AIM London Stock Exchange. The business has now secured several software development projects to build its mobile content platform.

The Challenge:
The owner had successfully built a £1.25m sandwich business and now needed to consolidate a period of fast growth. Specifically they needed to build a management team, and introduce management processes. They also needed a growth strategy for their next phase along with secure operational controls, quality management and a profit improvement plan.

Advancing Business Solution:
To conduct a rapid performance review in the areas of sales & marketing, operational processes, staffing, management and financial activities.

Clients Outcome:
The client implemented a profit improvement plan to improve results by 400% over a 12 month period, focussing on six key initiatives. The owner better understood the business issues and priorities and became more focused. Lists of tactical improvements were implemented rapidly. The owner was able to build a management structure, develop new management skills and introduce new management processes to delegate responsibilities.

The Challenge:
This plastics vacuum forming business had no marketing and sales strategy and wished to better communicate / promote its products.

Advancing Business Solution:
The project involved a review of the existing customer base, along with a segmentation analysis of its markets, products and clients. A revised customer proposition was created illustrating key differentiators and unique selling points and expressed through a new professional web site

Clients Outcome:
A new professional web site at www.avak-mpp.co.uk was created. The site design and contents have been well complimented by both clients and competitors. The business now has a stronger and well differentiated external identity. All marketing activity can now use the web site as a professional introduction to the client’s design and build credentials.